Takdhum — Building an Online Arts School
A video-based online classroom where students develop creativity and confidence through a multi-level art instruction program with courses, competitions, and events.
Takdhum Online Arts School
Education / Creative Learning
Online learning website + courses + competitions + events + registration system
Key Result
Complete creative education ecosystem
The Challenge
Creative education platforms face a different type of challenge than normal eLearning sites. Students (and parents) need: clear course categories (so they don't get overwhelmed), easy access to lessons anytime, continuous engagement (competitions, events, activities), a simple registration flow, and contact/support information for trust. Takdhum needed a platform that was not only for learning, but also for building a creative community and encouraging participation.
The Solution
Takdhum solves this by combining online learning + engagement features in one system.
Clear homepage positioning + fast action CTAs
The homepage immediately communicates the core message: TAKDHUM Online Arts School, Learn Anywhere Anytime, with CTAs like Start Now and Apply Now, plus free registration messaging. This helps users understand the platform quickly and take action without confusion.
Organized course categories (Drawing, Craft, Digital Drawing)
The platform offers three main course categories: Drawing, Craft, and Digital Drawing. Each category has its own structured learning path with progressive sequences. They also show course levels: Beginner, Intermediate, and Expert.
Competitions system to increase engagement
One of the strongest parts of Takdhum is their online competition feature. Competitions include: a clear theme/question prompt, start/end dates, eligibility (example: Class 1–6 students), winners count, certification and prize details, and upload image option for submission. This makes the platform feel active, fun, and community-driven—not just 'watch videos and leave.'
Events section for offline + school-based presence
Takdhum also promotes real-world activities through Events. For example, the home page lists school drawing awareness campaigns with date, time, and location in Dhaka. This boosts trust because it shows the brand exists beyond the website.
Strong 'About' story and mission
The About page explains their identity clearly: video-based online classroom, creativity + confidence development, lessons available anytime anywhere, programs aligned with Arts Education standards. Their mission focuses on educating and entertaining children and young adults.
Contact and support information for trust
Takdhum includes clear contact information with phone numbers, email, and physical location in Dhaka. This is crucial for parents who want legitimacy before registering.
The Result
- Video-based online learning accessible anytime
- Structured course categories for different learning styles
- Competitions that drive participation + motivation
- Events that build trust and offline presence
- Support and contact access for credibility
- Complete learning + engagement platform designed for young learners
Key Takeaways
- Multi-feature education platform with course categories + levels and registration CTAs
- Gamified engagement through competitions with online submissions, prizes + certifications, and age/class restrictions
- Events as credibility engine with real school campaigns showing date/time/location
- Clear brand story + mission focused on creativity and confidence-focused learning
- Combines learning with community building and participation encouragement
Tech Stack
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